How has business photography changed over the years?

Business photography and photography in general has had major changes throughout times.  Since the first camera was created around 1816, to our days, we have seen changes, some more remarkable than others.  Let´s take a look at how these changes have taken place and how have they affected the way we see this business.

The beginning

When photography was invented by the 1830s, taking a picture was not that easy.  It required a specially skilled person who knew about film, photography, dark rooms, and chemicals necessary to develop film.   Developing a photograph was both time-consuming and expensive.  Businesses would not even think yet as using it as an asset since the return on that investment was probably not too good.

The first type of picture was known as Daguerreotype.  This type of photography not only took a long time to develop but also to take.  People had to stand still for about 20 minutes!  Evidently, these pictures were only done for formal portraits of upper-class families.

The mid 20th century

The mid 20th century saw how developing time was dramatically reduced.  This made photography more accessible when the Polaroid SX-70 was invented.   Pictures taken with the Polaroid SX-70 developed instantly.  No more need of dark rooms and lengthy developments.

By the 1970s, most families had photo albums with pictures of vacations and fun times in them.

Businesses saw major profit in the reduced costs of photography.  Being photography more of the work of a hobbyist, it could not be too expensive anymore.  However, you still wanted professional photographers to do the photo-shooting for you.

Today

Probably the most dramatic changes to photography technology have happened over the course of the last 30 years.  We moved on to developing film to not needing a film at all.  The growth in computer technology brought about the development of digital photography.

Digital photography saw a mainstream in 2007 with the invention of the iPhone.  Putting a photographic camera that takes very clean pictures inside a phone was something unimaginable only a few years before.  This gave everyone access to taking high-quality pictures and more easily share them with the whole world.  Today, photography is more popular than ever.

The Impact of Digital Photography to your Business

Even though everyone has the ability to take a picture, not everyone has the ability to take pictures that speak for themselves.  Because it is not only about capturing a movement, horses racing, bees flying, a bullet being fired.  It is about being able to send a message through photography.

More advanced cameras with many useful functions are the mainstream of professional photography.  If you would like to have the experience of truly professional photos for your business, contact YYC 3D.  They will surely deliver their best work to make your website glow and stand out from the rest.

The role of marketing in trade – A history

Marketing as we know it today is strongly linked to strategy and technology.  But it has no always been this way.  Let´s go over how marketing in trade has evolved from simple attempts to sell goods to the powerful network it is today.

The concept of marketing

The concept or idea of marketing is probably as old as civilization.  It is thought that it started with attempts to present goods in a certain way for trading.  The persuasive communications to sell goods was a concept have been around since the times of ancient India and China.

The concept of marketing as we know it today began during the Industrial Revolution.  It was during this time that it became easier for consumers to buy products than to make them themselves. This created the necessity of finding ways to manufacture in a more efficient way to meet demand.

Five eras of development

To better understand the evolution of marketing in trade, we will split it into some eras.  Now, to be clear, this is probably not the best way of parting marketing history as it might be oversimplified.  However, it will work fine for the purpose of this article.

Simple trade era

This is the time in which production was limited and everything was in limited supply.  Basically, if you needed something, you just make it yourself.  We will assume that this time lasted from the beginning of civilization to the middle of the 19th century.

Production era

The production era immediately replaced the simple trade era with the Industrial Revolution.  The marketplace began to bloom as massive amounts of products were made available to the public.  There was high demand for market products so new methods to meet this demand had to be created.  It is important to point out here that, during this time, very few alternative product options were available.  So pretty much the concept of competition was unknown.  This era lasted between the 1860s to the 1920s.

Sales era

This short-lived era (1920s – 1940s) was that time in which companies realized that they were not able to sell everything they produced so easily.   Consequently, competition increased.  Products now became commodities and companies had to tap on price as a competitive advantage.

Marketing department era

After World War II, companies realized that sales techniques of the past were no longer resonating with consumers.  This era, which lasted from the 1940s to the 1960s, was characterized by Western manufacturing firms realizing that marketing is the reason why they exist.

Marketing company era

Once the concept of marketing was widely accepted, the marketing company era began. This concept sustains that businesses exist to address consumer needs.  The customer became king and everyone in the company became part of the marketing effort.

Some experts believe there is a sixth era known as the relationship marketing era, meaning that it is not the fifth era the one in play right now.  The goal now is to build a mutually-beneficial relationship with the customer.  This is one of the concepts over which great marketing companies such as Curve Communications work with.  Every organization is unique and so is their marketing approach.

 

 

 

How apps are the future of shipping and customs

If you already had the opportunity of using an app for shipping then the fact that apps are the future of this sector will come as no surprise to you.  Just consider that sectors of shipping are seeing a significant increase thanks to the growth of e-commerce.  This has caused a surge in companies wanting to get something out of it.

Why is the shipping and customs market so profitable?

Consider the following facts:

  • The global shipping market (air, water, freight) is a $2.1 trillion market.  This means that there is a robust body to invest in.
  • Companies like Amazon, eBay, and Walmart are making important moves towards maximizing shipping services.
  • Part of the sector interested in getting a piece of the pie is the mobile apps sector, which are trying to create the most intuitive applications.

Characteristics of good mobile app for shipping and customs

If you are a customer who likes everything fast, expedite, with no hassle, and at the palm of your hand, then you are like most clients.  These are only some characteristics that a good mobile app should have in order to fit customers.  An intuitive application is very likely to compete in this market that is growing with every passing year.  Mobile applications and their use for it will also grow.

A good mobile app for shipping and customs should:

  • Be user-friendly.  The point of not having to go to the post office to get a package but instead have it delivered home is what we look for.  Going to the post office is definitively one trip we all want to avoid.
  • Provide real-time information.  A customer likes to know what are the whereabouts of their cargo in order to plan ahead based on ETA.
  • Have the ability to integrate with all major retailers such as Amazon, Bloomingdales, Macy’s, etc., in order to provide an all-in-one experience.
  • Include accurate information about prepaid labels.
  • Enable clients to communicate with their courier. For instance, they should be able to make questions about their shipping or even send pictures of that type of cargo they want to ship in order for the shipping company to have a better idea of what the cargo is like.
  • Use an algorithm that will give clients the best shipping options.

The future

The future of mobile application looks bright and they are a common place for most companies.  Clients can finally have details on their cargo at their fingertips.  When it comes to developing mobile applications for shipping and customs, AY Tech is definitively a great option to get it all started.  They will deliver a cost-effective application that works for companies and for final customers.

A brief history of the patent

The patent is a practice that started several centuries ago.  In the United States, patenting started under the same principles of the Consitution. In fact, the American patent system picked up from a system that was already centuries old.

The Venetian Patent Statute

The first record we have of patent law goes all the way back to 1474.  The Venetian Patent Statute was established by the Republic of Venice and was Europe’s first patent statute.   However, the first time we hear about a patent comes from 1449.

In that year, John of Utynam was the first inventor to receive a documented patent for his invention of a unique glass-making process.   Utynam wanted a monopoly on this process by keeping procedures a secret and got himself a 20-year patent.  But his monopoly did not come for free.  In exchange for it, he had to teach his process to Englishmen.

So, even though the Venetian Patent Statute is not the first formal patent procedure it is highly notorious due to the fact that it was the first time that patent customs were so specifically codified in a well-defined, simple, and applicable manner.  One of the conditions on this statute that still holds today in the U.S. Patent and Trademark office is that an invention should be novel and useful.

Patent Laws during the French Revolution

The new revolutionary government taking place in France after the French Revolution placed laws of patenting inventions in 1791.  This application process was not too strict since officers would not ask what the invention was about and they would never check.

One interesting feature was that this law forbade French to take their invention elsewhere.  One characteristic from this time that sill resonates today is that exclusivity comes with a price.  Usually, if an applicant wanted to wait much less time, he should have to pay someone.

The America Invents Act

But before the French Revolution laws, United States established patent laws in 1790. This is historically known as the 1790 patent laws who help define the more modern version of how to go through with things.

Following the original patent of 1790, many modifications were made.  The most important of them was the American Invents Act which regulates everything concerning copyright, use, and distribution.  Under this law, any interference proceedings are eliminated.   In other words, you will no longer need to compete to even get a spot at the office.

We patent our investigations because you have had a lot of time to think about the usefulness of it. Now, this process has to be done by professionals. Today, you do not need to hold any fancy requirement to get a patent.  Good luck! And remember that if you want to hire someone that knows about these type of regulations, get the best of Lawyers Vancouver up there.

A history of the business coach

Coaching has probably existed as much as human civilization.  Parents coached their kids into a prosperous life and one according to certain principles.  Even today, the success of an individual in life in general is usually attributed to the “coaching” he or she received at home.

In modern times, coaching has been historically related to sports and any sports activity.  Since the 1880s, time at which the term originated, you only hear stories of success because of personal coaching.  Athletes get themselves personal trainers that will help them develop to their full potential.  These coaches take it to themselves to study the athlete and customize programs to achieve a better performance.

Businesses took this model and brought it to the business world.  Today, we have “business coaching”, with more and more companies hiring such services.  But it was not until the 1960s that the model was adopted.  Since then, the basics of business coaching have changed over the years, providing more efficient ways to maximize productivity and increase ROI.

Today, a vertiginous proliferation of business coaches has risen.  This is thanks to the results that businesses have observed.  The concept has really grown and taken on wings.  It has reached large corporations which call it “executive coaching”.  This soaring success has allowed the service to be available even for smaller businesses.

It has been only around 40 years and studies have revealed that the results obtained from a good business coaching are actually exciting.  It has been proven as well that hiring the services of a certified business coach will significantly increase a businesses’s return on investment.

By 1970 and 1980, businesses were convinced that business coaching was essential to support managers to attain their businesses full potential.  They saw the concept as the best way to invest in keeping the business floating.  Back then, the term coaching did not have a clear definition as it has today.  For instance, some would often use coaching and counseling interchangeably.  The model of consultation too was often confused with coaching.

To this day, business coaching has seen a tremendous growth and maturation.  It is a realm where experience is greatly valued and the potential results of the service deeply appreciated.  All corporations, and small and big businesses have seen the primordial importance of hiring a coach.

In recent years, the concept of coaching has acquired different forms and has adopted different models.  These are easily adapted and applied to the particular needs of a business.  Businesses see a great ROI when they adopt the coaching model and hire one.  If you want to talk about experience and success in business coaching, then Carol Greenway is what you are referring to.  Even a small business will get amazing results with the proper coaching.

A History of the Office Chair

While you are sitting comfortable in the office, on your office chair, have you ever thought when was the first office chair was invented? Or who could have thought that having swivels, head rest and arm rest will make someone seated comfortably. Well thanks to the bright and geniuses in the past who are able to think about creating an office chair.

In order for you to be able to have a good idea about office chairs, just in case you are curious about it, then let’s check out a little history about office chairs.

Office Chairs Invented

There are several information and differing records to who really invented the first office chair. Wikipedia for instance stated that Charles Darwin was the first one who created a wheeled office chair to help him get the specimen faster. You can also find on the records that Thomas Warren who designed a Centripetal Spring Armchair which is more elegant and with modest design.

Just like any other invention, different revisions and improvisations are being made by many people in the latter. So the best office chair that you might be sitting right at this moment is the one thousandth version of the original office chair that was made tons of decades ago. From a very simple swivel to more ergonomics and designs.

Office chairs that were made in the past also varies depending on where it is intended to be used. For instance, Singer invented their own working chair to work well with their sewing machines. So sewers can work and be seated well and comfortably. It has a metal base and is made of wood.

Best Office Chairs

As mentioned, office chairs these days are highly advanced and innovative. There are too many features added to make the person sit comfortably and with ease. You should know that sitting in the office 8 hours a day can be tiring and exhausting. And if you aren’t using the best office chair, you’ll end up with neck and back aches.

The best office chairs should be adjustable, with proper ergonomics, easy to maneuver and very well designed.  Some office chairs may have the basics such as swivels, arm chairs and head rest. But they lack other aspects such as proper ergonomics, balance and durability. Thus, you are looking for buy office chairs, make sure to find many companies who offer the best office chairs.

These days, you are able to find tons of office chairs and they come on different size and designs. And no one really think about who invented it first. Well thanks to these brainy people who would want to find ways to make the workers seated comfortably. So the next time you sit on your chair in the office, you’ll remember that Charles Darwin was the first one to think adding a wheel to a chair would mean fast and convenience.

Make sure to choose the best chair for your office. That’s the best way that you can keep your workers to work productively because of the comfort that they are experiencing.

Did People Have to Worry About Asbestos in the Past?

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Asbestos is a popular roofing and insulation material in the past. Its versatility and availability makes it ideal for these purposes but it has experienced a disfavor due to the health hazards that asbestos presents. Since people in the past were not aware of it, they didn’t have to worry about his problem. One of the most popular illness has take its namesake—asbestosis. There are other health issues associated with the substance that we will discuss later.

Due to this, there is a need for asbestos removal for home and buildings built before the 1980s. Since this material was popular before this time, homes built before this year would normally have asbestos in it. If your home was built before this year, you need to submit it to asbestos testing to make sure that you don’t have this material and if you do, to have it removed.

Health Problems Associated with Asbestos

When asbestos fibers get into the lungs, it causes all kinds of havoc. It can cause inflamation, scarring and eventually tumor whe not detected early. Here are the three main diseases associated with asbestos.

  1. Asbestosis—It is an inflamation in the lungs that causes shorness of breath, coughing and other problems associated with breathing.
  2. Mesothelioma—It is a kind of cancer that attacks the protective tissues surrounding the lungs.
  3. Lung cancer—This is the more popular among the three because it is common even among chainsmokers.

If you live in house or working on a building built before the 1980s, you need to be aware since asbestos was a very common building material back then. The good news is, those who got these diseasis in the past are usually:

  1. Asbestos transportation, mine and mill workers
  2. Workers of Asbestos products
  3. Families of asbestos workers
  4. People who live in proximity to asbestos mills or mines

This is primarily because their exposure to the substance is higher compared to those who are just in the home. This does not mean however that you have to take your chances. Its always better to be safe than sorry after all. People in the past are not aware of this and therefore didn’t have to worry about it. It was only later that people began getting sick that they realize the dangers associated with this substance that they began banning their inclusion in household building materials.

The Basis of the World’s Economy

CargoThe elementary definition of trade is the transfer of ownership of goods from one person, the seller, to another person, the buyer, for an item of value. This transfer can take place on the very smallest of scales, for instance, from one person to another. Or a transfer of vast amounts of goods can take place between multinational corporations or even nations. When two traders exchange goods, it is called a bilateral trade. When the transaction happens between more than two it is called multilateral. Trade is basically a commercial or financial transaction, although it can also be barter. The network in which trade occurs is called a market. Trade is sometimes referred to as financial transaction, barter, or commerce.

Historically, trade became a common transaction because people began to specialize. In man’s earliest history, he was responsible for acquiring or making everything he or his family used. As time progressed and needs became more complex, skills became specialized. For instance, tailors created clothing, farmers grew food, or sailors and fisherman harvested seafood. Each person concentrated on his own specialty, but needed goods that came from his neighbors, who were specialists in something else.

At first, barter was the accepted function. Bartering has been said to date back 150,000 years. Evidence suggests that, in the Stone Age, obsidian and flint were widely traded. A good example of more recent bartering might be this. A farmer might exchange a milk cow for clothes for his family. Or a gristmill owner might barter flour or grain for lanterns and wicks. In more recent eras, bartering virtually disappeared; however, it is making a comeback in some areas. As specialization increased, bartering gave way to trading money for goods and services
Trade is the most common of transactions in the world today, but it has sometimes been used as an economic weapon by one country against another. Trade sanctions have always existed in the world, with the sanctions including specific goods. In man’s earliest history, it wasn’t unheard of for one person to tell another to not do business, or trade, with a third person. With the addition of other motivating factors, trade has often been the cause of physical, as well as, economic wars. Trade sanctions continue in modern times. Trade embargos are more severe, resulting in the complete isolation of one country’s products. Many trades are taxed by local or federal government. Some countries tax both imports and exports.
Removal of trade barriers except for reasons of national security and health is the main purpose of free trade agreements such as the North American Free Trade Agreement (NAFTA), European Free Trade Agreement, European Union and South American Community Nation. The KORUS FTA is the most economically significant bilateral free trade agreement that the United States has concluded since signing the North American Free Trade Agreement (NAFTA) in 1994.
The average person who seeks to buy a product is most familiar with retail trade. Retail trade is the selling of goods and merchandise from a fixed location. Some of these fixed locations are department stores, boutique, kiosks, or community markets. Retail goods are generally comprised of individual or small lots meant for direct use or consumption by the buyer. Business people are familiar with wholesale trade. Wholesale trade is sometimes defined as the buying of merchandise that is then sold to a retailer for retail trade. Wholesale trade is most prevalent in industry, commerce, professional businesses, and institutions. Wholesale trade pricing is sometimes offered to the general public, but this is not the norm.